Dear Twitter followers, friends who’ve been randomly reading this & other readers,

I keep seeing this Levi’s commercial on TV. It stops me every time. Probably because it’s targeted for people just like me: 20-something hipsters who listen to music, like to hang out with friends, live freely and spend money on clothing. Um, awesome.

Well, the commercial gets my attention (and a nice little plug for Levi’s marketing) because it’s got poetry (Walt Whitman!), cool-looking people wearing increasingly limited amounts of clothing and striking visuals. What’s not to love?

I think the poem has some good things to say about youth and taking the plunge for the greatest adventure. To generalize (and validate this post on my travel blog): exploring the unknown is an exciting and important adventure. I can’t wait to do it myself.

Walt Whitman - the original hipster?
Walt Whitman - the original hipster?

Pioneers! O Pioneers!

by Walt Whitman

Come my tan-faced children,
Follow well in order, get your weapons ready,
Have you your pistols? have you your sharp-edged axes?
Pioneers! O pioneers!

For we cannot tarry here,
We must march my darlings, we must bear the brunt of danger,
We the youthful sinewy races, all the rest on us depend,
Pioneers! O pioneers!

O you youths, Western youths,
So impatient, full of action, full of manly pride and friendship,
Plain I see you Western youths, see you tramping with the foremost,
Pioneers! O pioneers!

Have the elder races halted?
Do they droop and end their lesson, wearied over there beyond the seas?
We take up the task eternal, and the burden and the lesson,
Pioneers! O pioneers!

All the past we leave behind,
We debouch upon a newer mightier world, varied world,
Fresh and strong the world we seize, world of labor and the march,
Pioneers! O pioneers!

We detachments steady throwing,
Down the edges, through the passes, up the mountains steep,
Conquering, holding, daring, venturing as we go the unknown ways,
Pioneers! O pioneers!

We primeval forests felling,
We the rivers stemming, vexing we and piercing deep the mines within,
We the surface broad surveying, we the virgin soil upheaving,
Pioneers! O pioneers!

Colorado men are we,
From the peaks gigantic, from the great sierras and the high plateaus,
From the mine and from the gully, from the hunting trail we come,
Pioneers! O pioneers!

From Nebraska, from Arkansas,
Central inland race are we, from Missouri, with the continental
blood intervein’d,
All the hands of comrades clasping, all the Southern, all the Northern,
Pioneers! O pioneers!

O resistless restless race!
O beloved race in all! O my breast aches with tender love for all!
O I mourn and yet exult, I am rapt with love for all,
Pioneers! O pioneers!

Raise the mighty mother mistress,
Waving high the delicate mistress, over all the starry mistress,
(bend your heads all,)
Raise the fang’d and warlike mistress, stern, impassive, weapon’d mistress,
Pioneers! O pioneers!

See my children, resolute children,
By those swarms upon our rear we must never yield or falter,
Ages back in ghostly millions frowning there behind us urging,
Pioneers! O pioneers!

On and on the compact ranks,
With accessions ever waiting, with the places of the dead quickly fill’d,
Through the battle, through defeat, moving yet and never stopping,
Pioneers! O pioneers!

O to die advancing on!
Are there some of us to droop and die? has the hour come?
Then upon the march we fittest die, soon and sure the gap is fill’d.
Pioneers! O pioneers!

All the pulses of the world,
Falling in they beat for us, with the Western movement beat,
Holding single or together, steady moving to the front, all for us,
Pioneers! O pioneers!

Life’s involv’d and varied pageants,
All the forms and shows, all the workmen at their work,
All the seamen and the landsmen, all the masters with their slaves,
Pioneers! O pioneers!

All the hapless silent lovers,
All the prisoners in the prisons, all the righteous and the wicked,
All the joyous, all the sorrowing, all the living, all the dying,
Pioneers! O pioneers!

I too with my soul and body,
We, a curious trio, picking, wandering on our way,
Through these shores amid the shadows, with the apparitions pressing,
Pioneers! O pioneers!

Lo, the darting bowling orb!
Lo, the brother orbs around, all the clustering suns and planets,
All the dazzling days, all the mystic nights with dreams,
Pioneers! O pioneers!

These are of us, they are with us,
All for primal needed work, while the followers there in embryo wait behind,
We to-day’s procession heading, we the route for travel clearing,
Pioneers! O pioneers!

O you daughters of the West!
O you young and elder daughters! O you mothers and you wives!
Never must you be divided, in our ranks you move united,
Pioneers! O pioneers!

Minstrels latent on the prairies!
(Shrouded bards of other lands, you may rest, you have done your work,)
Soon I hear you coming warbling, soon you rise and tramp amid us,
Pioneers! O pioneers!

Not for delectations sweet,
Not the cushion and the slipper, not the peaceful and the studious,
Not the riches safe and palling, not for us the tame enjoyment,
Pioneers! O pioneers!

Do the feasters gluttonous feast?
Do the corpulent sleepers sleep? have they lock’d and bolted doors?
Still be ours the diet hard, and the blanket on the ground,
Pioneers! O pioneers!

Has the night descended?
Was the road of late so toilsome? did we stop discouraged nodding
on our way?
Yet a passing hour I yield you in your tracks to pause oblivious,
Pioneers! O pioneers!

Till with sound of trumpet,
Far, far off the daybreak call–hark! how loud and clear I hear it wind,
Swift! to the head of the army!–swift! spring to your places,
Pioneers! O pioneers!

Travels of Adam - It's a blogLooking for a place to stay? I use HotelsCombined.com where you can easily compare hotel room rates and prices. Please note some posts do make me some money but I never sacrifice my integrity in exchange for a favorable review. Read the full disclosure policy.

9 comments

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  1. Driftingfocus

    I grew up in an advertising household, so they catch me as well.

  2. Adam

    Oh yes! Thanks for sharing. I studied advertising so these things still catch me.

  3. Adam

    So good! I seem to have a strange pull to his poetry for a reason I can't pinpoint. I haven't read or learned much about him, but I bet Whitman & I have something in common.

  4. Walt Whitman is probably one of my favorite poets. I love the indie feel of the commercial as well.

  5. Adam

    YES! I'm reading a travel book by Rolf Potts and he keeps quoting Whitman. I always liked him but never realized why!

  6. I always feel so lame getting choked up by a jeans commercial. But you are right it is a fantastic poem. I think Whitman knew how to live.

  7. Cornelius Aesop

    I've always loved something about that commercial too, never quite sure why but there was something about it. Thanks for sharing the full poem.

  8. corneliusaesop

    I've always loved something about that commercial too, never quite sure why but there was something about it. Thanks for sharing the full poem.

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