Details on a trip in September 2012 to the Toronto International Film Festival and POP Montreal festival with Explore Canada. Partnerships with See Toronto Now and Tourism Montreal.
Published posts
Content from this trip was published on several different websites. The blogger trip was positive and merited mention in several different online locations after the trip. Explore Canada received positive (and honest) exposure through social media, notably on Twitter @travelsofadam, Foursquare, Instagram and Facebook
- Ultimate Hipster Toronto Guide on Travels of Adam
- Instagramming Canada on Travels of Adam
- Summer lovin’—art and food festival in Toronto’s trendiest neighborhood on Travels of Adam
- My Weekend with Jared Leto & Marilyn Monroe at TIFF on Travels of Adam
- Featured prominently in the popular “Why do people travel?” post on Travels of Adam
- Brief hipster guide to Toronto and Montreal on Travels of Adam
- Weekend Gay Guide for Toronto on My Gay Travel Guide
- 3 highlights from a weekend in Toronto on TravMonkey.com
- Montreal’s Zero 1 hotel review on Travels of Adam and also featured on Hipster Hotels
- Included on my Wanderlist on AFAR.com
Media produced
- 106 photos uploaded to Flickr in 2 albums (Toronto and Montreal)
- Foursquare check-ins in real-time
- Foursquare Hipster Toronto list created
- 9 photos uploaded to Instagram in real-time
- 7 foods uploaded to Foodspotting
- Foodspotting list produced for Toronto
- Facebook photo albums (Toronto and Montreal)
SEO and search-traffic statistics
A major benefit for companies working with blogs is the longevity of posts. This blog strives to publish quality content that is easy to find on the web. Articles posted here often rank for their respective keywords which are selected based on the sponsor’s goals. Learn more about working with this travel blog in the media & press kit.
- Top 8 Google search result for “hipster Toronto”
- Top 5 Google search result for “hipster guide to Toronto”
- Top Google search result for “why people travel”
Information in this case study is valid as of November 30, 2012
Return to the media kit
