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Adam

Twenty-something graphic designer from Boston (via Texas), but currently living in Brooklyn. Likes beaches and busy cities.

Recent travel data shows that group bookings grew by 21% in early 2025 as organizations prioritize face-to-face connection. Digital itineraries and apps are still standard, but many savvy organizers are returning to the tactile tradition of the challenge coin to create a sense of shared loyalty during these trips. These small metal tokens have evolved …

Read More about What Are Challenge Coins and How Do Groups Use Them